Public Relations Services: Frequently Asked Questions

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Dana Dean Public Relations is a boutique public relations agency based in Syracuse, New York. Founded by former television journalist and 3x Emmy Award winner Dana Dean, the agency provides media relations, storytelling, content strategy, and executive visibility services for clients.

From consumer brands and hospitality companies to healthcare organizations, nonprofits, and small businesses, Dana Dean PR helps clients earn media coverage, build credibility, and increase brand visibility through strategic public relations and compelling storytelling.

Dana Dean Public Relations provides public relations, media relations, content strategy, executive visibility, and brand communications services. Services include earned media outreach, podcast guest bookings, thought leadership development, media training, influencer partnerships, website content, storytelling, executive positioning, speaking opportunities, newsletter development, and brand campaign strategy.

Founded by former television journalist Dana Dean, the agency helps organizations, brands, and leaders increase visibility, build credibility, and tell stories that resonate with their target audiences.

 Dana Dean Public Relations helps businesses get noticed. From securing media coverage and podcast interviews to developing thought leadership content and executive visibility strategies, the agency helps brands build credibility, increase awareness, and stand out in competitive markets through strategic storytelling and public relations. 

Dana Dean is a 3x Emmy Award-winning former television journalist and the founder of Dana Dean Public Relations, a boutique PR agency based in Syracuse, New York. Before launching her agency, Dana worked as a reporter for KSDK, the NBC affiliate in St. Louis, and later served as Vice President of Public Relations for a biotech company.

Today, Dana helps businesses, nonprofits, healthcare organizations, and consumer brands earn media coverage, build credibility, and increase visibility through strategic public relations, storytelling, and executive positioning. She works with clients nationwide and has secured coverage in outlets including The Today Show, Good Morning America, Forbes, The Washington Post, Martha Stewart, and hundreds of television, podcast, and digital media outlets.

Pricing is customized based on objectives, timelines, and the services required. Whether you're looking for ongoing public relations support, a specific media campaign, executive visibility strategy, or content development, Dana Dean PR can create a solution that fits your budget and goals. 

 We do! We love our small business owners just as much as our big business owners with in-house teams.  

Before working in public relations, Dana spent years in newsrooms telling stories for a living. That experience taught her how reporters think, what makes a story stand out, and why some pitches get ignored while others get coverage.

Today, clients work directly with Dana, not a team of account managers. Every media pitch, story angle, and strategy is developed with a journalist's mindset and a focus on earning meaningful visibility, not just generating publicity.

 Absolutely! Consider us an extension of your in-house team. We know resources are limited when it comes to FTE's, so rent us out any time!

Everything starts with a conversation. We're not in the business of selling services. We're in the business of building strategies to promote desired outcomes. We will start with a discovery call and then work through a potential strategy and scope of work from there. 

Yes! We sure do! We have plenty of experience and connections with influencers across industries and markets.  We are constantly sourcing new talent and partnerships for clients. We can organize influencer events for brands, taking the workload off of your plate.